Comments on: 25 meaningless tag lines http://www.begtodiffer.com/2009/08/25-meaningless-tag-lines/?utm_source=rss&utm_medium=rss&utm_campaign=25-meaningless-tag-lines Branding for humans Thu, 15 Dec 2011 14:02:06 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Shared Hosting http://www.begtodiffer.com/2009/08/25-meaningless-tag-lines/comment-page-1/#comment-87417 Shared Hosting Wed, 01 Jun 2011 11:14:34 +0000 http://www.begtodiffer.com/?p=691#comment-87417 <strong>[...] This post was mentioned on Twitter[...]...</strong> [...] Read the rest of this excellent post here.... [...]... [...] This post was mentioned on Twitter[...]…

[...] Read the rest of this excellent post here…. [...]…

]]> By: Fermin Nishihara http://www.begtodiffer.com/2009/08/25-meaningless-tag-lines/comment-page-1/#comment-34536 Fermin Nishihara Sat, 12 Jun 2010 21:18:27 +0000 http://www.begtodiffer.com/?p=691#comment-34536 I introduced myself to cigarettes when I was really young. It was the dumbest mistake of my life. Now 30 years down the road I have found quitting is literally impossible. I attmpted all of the quitting products but not one helped. Then I saw the <a href="http://www.smokelesscigaretteinc.com/Smokeless_Cigarette_101.html" rel="nofollow">ecig</a>. The smokeless cigarette uses a nicotine liquid that has simply nicotine. No smelly smoke at all. They have actually saved my life. No more inhaling cancerous substances feels great! I introduced myself to cigarettes when I was really young. It was the dumbest mistake of my life. Now 30 years down the road I have found quitting is literally impossible. I attmpted all of the quitting products but not one helped. Then I saw the ecig. The smokeless cigarette uses a nicotine liquid that has simply nicotine. No smelly smoke at all. They have actually saved my life. No more inhaling cancerous substances feels great!

]]> By: Stacey Lackey http://www.begtodiffer.com/2009/08/25-meaningless-tag-lines/comment-page-1/#comment-33626 Stacey Lackey Sun, 23 May 2010 13:57:51 +0000 http://www.begtodiffer.com/?p=691#comment-33626 Cool, Thanks for making my morning a little bit better with this great article!! :D Cool, Thanks for making my morning a little bit better with this great article!! :D

]]> By: Taglines and what they can do for you | Five Forces: Pricing and Competition http://www.begtodiffer.com/2009/08/25-meaningless-tag-lines/comment-page-1/#comment-33403 Taglines and what they can do for you | Five Forces: Pricing and Competition Sun, 16 May 2010 23:34:42 +0000 http://www.begtodiffer.com/?p=691#comment-33403 [...] I also found a great blog on the topic for terrible taglines here [...] [...] I also found a great blog on the topic for terrible taglines here [...]

]]> By: Phil Mead http://www.begtodiffer.com/2009/08/25-meaningless-tag-lines/comment-page-1/#comment-31878 Phil Mead Wed, 24 Mar 2010 22:22:07 +0000 http://www.begtodiffer.com/?p=691#comment-31878 A few years ago before Philips wised-up to the value of corporate branding their tag line was "Let's make things better". Nobody really knew whether they were talking about pretty bad products that needed quality improvements or the customer having to stump up more cash to boost the company's bottom line. Their current tag line is a big leap forward: "Sense and simplicity", though for whatever reason I can't help associating it with Jane Austen and bonnets and bloomers costume dramss. A few years ago before Philips wised-up to the value of corporate branding their tag line was “Let’s make things better”. Nobody really knew whether they were talking about pretty bad products that needed quality improvements or the customer having to stump up more cash to boost the company’s bottom line. Their current tag line is a big leap forward: “Sense and simplicity”, though for whatever reason I can’t help associating it with Jane Austen and bonnets and bloomers costume dramss.

]]> By: Cat Kenny http://www.begtodiffer.com/2009/08/25-meaningless-tag-lines/comment-page-1/#comment-20251 Cat Kenny Sun, 23 Aug 2009 19:21:35 +0000 http://www.begtodiffer.com/?p=691#comment-20251 This tagline isn't exactly meaningless, but it certainly is disturbing. "Panama - It will never leave you." I burst into giggles when I spotted this advertisement on the subway, early one morning on my way to work. Maybe I've lived in this dirty city too long - all I could think of was bad things that you might pick up on a visit to a foreign locale. Things you might wish would leave you. This tagline isn’t exactly meaningless, but it certainly is disturbing.

“Panama – It will never leave you.”

I burst into giggles when I spotted this advertisement on the subway, early one morning on my way to work. Maybe I’ve lived in this dirty city too long – all I could think of was bad things that you might pick up on a visit to a foreign locale. Things you might wish would leave you.

]]> By: Ron Watt http://www.begtodiffer.com/2009/08/25-meaningless-tag-lines/comment-page-1/#comment-17443 Ron Watt Thu, 20 Aug 2009 05:01:07 +0000 http://www.begtodiffer.com/?p=691#comment-17443 Wish I could have read this when I printed... please tweak your print.css so it prints the full story. Wish I could have read this when I printed… please tweak your print.css so it prints the full story.

]]> By: Erik Johnson http://www.begtodiffer.com/2009/08/25-meaningless-tag-lines/comment-page-1/#comment-16518 Erik Johnson Tue, 18 Aug 2009 23:10:18 +0000 http://www.begtodiffer.com/?p=691#comment-16518 Great post! I would say that most slogans do nothing to promote their difference. Walmart went from a great tag line, Always Low Prices. Always to Save Money, Live Better. What a shame. If you have a great tag line like Walmart had, leave it alone. Great post! I would say that most slogans do nothing to promote their difference. Walmart went from a great tag line, Always Low Prices. Always to Save Money, Live Better. What a shame. If you have a great tag line like Walmart had, leave it alone.

]]> By: Lauren Hughes http://www.begtodiffer.com/2009/08/25-meaningless-tag-lines/comment-page-1/#comment-16509 Lauren Hughes Tue, 18 Aug 2009 13:33:35 +0000 http://www.begtodiffer.com/?p=691#comment-16509 Here's a great little quiz that illustrates your point to perfection. http://www.rickliebling.com/2008/10/13/the-sports-marketing-world-is-flat-nhl-marketing/ “Our Team. Our Tradition.” – Carolina Hurricanes “Spirit is Everything” – Toronto Maple Leafs Here’s a great little quiz that illustrates your point to perfection.

http://www.rickliebling.com/2008/10/13/the-sports-marketing-world-is-flat-nhl-marketing/

“Our Team. Our Tradition.” – Carolina Hurricanes

“Spirit is Everything” – Toronto Maple Leafs

]]> By: Mary Lorson http://www.begtodiffer.com/2009/08/25-meaningless-tag-lines/comment-page-1/#comment-16508 Mary Lorson Tue, 18 Aug 2009 13:21:18 +0000 http://www.begtodiffer.com/?p=691#comment-16508 To get into the worst of the worst you have to check out major league sports. How can organizations with so much cash consistently suck at marketing? To get into the worst of the worst you have to check out major league sports. How can organizations with so much cash consistently suck at marketing?

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