Comments on: Hey geeks! Think everyone knows what you’re talking about? Think again. http://www.begtodiffer.com/2009/10/whats-a-browser/?utm_source=rss&utm_medium=rss&utm_campaign=whats-a-browser Branding for humans Mon, 06 Sep 2010 09:28:41 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: Dennis Van Staalduinen http://www.begtodiffer.com/2009/10/whats-a-browser/comment-page-1/#comment-29753 Dennis Van Staalduinen Thu, 08 Oct 2009 13:24:02 +0000 http://www.begtodiffer.com/?p=1254#comment-29753 I guess that makes us geek marketers even more dangerous eh? To stretch another Orwell reference: Two Speak Good; Four Speak Bad. But I think the sad truth is that we geek marketers THINK we rule the world because we grew up in an era when that was becoming true. We were once the priesthood of an archane and mysterious discipline that nobody outside understood and we exploited that. This study shows just how commonplace and commodotized geek-speak specialties are becoming. All those people had heard of and used browsers. But they were obviously focused beyond the browser - at the task they were trying to accomplish. And I for one think that's healthy. I guess that makes us geek marketers even more dangerous eh? To stretch another Orwell reference: Two Speak Good; Four Speak Bad.

But I think the sad truth is that we geek marketers THINK we rule the world because we grew up in an era when that was becoming true. We were once the priesthood of an archane and mysterious discipline that nobody outside understood and we exploited that.

This study shows just how commonplace and commodotized geek-speak specialties are becoming. All those people had heard of and used browsers. But they were obviously focused beyond the browser – at the task they were trying to accomplish. And I for one think that’s healthy.

]]> By: Rob Blake http://www.begtodiffer.com/2009/10/whats-a-browser/comment-page-1/#comment-29752 Rob Blake Thu, 08 Oct 2009 13:07:06 +0000 http://www.begtodiffer.com/?p=1254#comment-29752 So, you missed the obvious ... George Orwell was right when he warned about doublespeak...geekspeak is even more insidious, especially if marketers can start exploiting it. So, you missed the obvious … George Orwell was right when he warned about doublespeak…geekspeak is even more insidious, especially if marketers can start exploiting it.

]]> By: sudershan gaur http://www.begtodiffer.com/2009/10/whats-a-browser/comment-page-1/#comment-29741 sudershan gaur Thu, 08 Oct 2009 00:02:24 +0000 http://www.begtodiffer.com/?p=1254#comment-29741 wasting time on ............. wasting time on ………….

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