Thoughts on the real point of juries, and branding. After an epiphany in court, Beg to Differ asks: are you ready for the judgement of your peers? The day I dreaded Yesterday, I did something I’d been dreading for months. Ever since that official looking letter arrived, summoning me to possibly serve on a jury [...]

Beg to Differ talks sense to the “big suits” at Google You’d think that Google would have online branding figured out. After all, they just earned $6.77  billion revenue in the first quarter of 2010 – the vast majority from advertising. So they couldn’t possibly make more money with a simple, human-friendly branding change… We Beg [...]

Sorry Ray, branding isn’t about dreams. Over the last few days, the Big Differ met three people building on big dreams – an underground railroad, a new coffee shop, and a political campaign. All have big obstacles to overcome, but they all have determination, skill, and a decent shot at success. Here are five lessons they should [...]