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Beg to Differ

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You are here: Home / Format of post / Brand Brief / Steve Jobs announces “the greenest Apple product ever”

Steve Jobs announces “the greenest Apple product ever”

June 2, 2010 // Dennis Van Staalduinen 5 Comments

Another revolution from Apple? This one’s alive.

Just when you think the god-like product development powers of Steve Jobs couldn’t go any further, shop he launches a product that creates life itself. Let the hyperbole begin!

Behold: the ChiaPad.

“I really cannot say enough about this latest miraculous, viagra life-affirming, intuitive, and super, super green device, so I will continue to say it for the next 3 .5 hours.”
Steve Jobs at the ChiaPad unveiling

The new device is a joint project between Apple and Joseph products – makers of the classic Clapper and Chia technologies.

The shell of the device looks like an  iPad made of fired clay. But that’s where the similarity ends, because inside, the operating system is pure Chia.

Says Jobs: “You just add water and watch your content grow! It’s that easy.”

Apple officials were quick to dismiss as “fuzzy headed” the critics who have called the device a “closed ecosystem” that can only grow plants approved and sold by Apple.

And they also insist that while the ChiaPad might seem similar to several other devices on the market, the red clay is actually terracotta, and definitely not adobe.

“This changes everything you thought you knew about touch-sensitive herbal neo novelty technology,” says Jobs in the Webcast of the launch.

His demo was of course greeted with rapturous self-flagellation by Apple fans worldwide and long lineups at Apple stores, even though the product does not actually ship for several months.

Other features:

  • Herbal, organic and fully biodegradable.
  • Rain tolerant for true cloud computing.
  • Familiar interface for millions of iSod users.
  • Clap on. Clap off.
  • Thousands of apps available like Herb 2007 office suite, iMow, and Farmville – Monoculture Edition.
  • Battery cannot be removed, and don’t even mention Flash.
  • If you order NOW, we’ll throw in a second ChiaPad at no extra charge along with Ginsu Knives, a new ChiaPhone (data plan not included), and a Chia Head Steve Jobs (right).

Filed Under: Brand Brief, Brand Names, Innovation, Product Portfolio, Technology Brands Tagged With: Apple, chia pad, chia pet, ipad ipod, steve jobs

Comments

  1. Andy Mutt says

    June 3, 2010 at 1:52 am

    This is unbelievable! There is not end of innovation in technology

    Reply
    • Dennis Van Staalduinen says

      June 3, 2010 at 8:52 am

      Unbelievable is the right word. Thanks for stopping by. ;c{)}

      Reply
  2. Amy says

    June 3, 2010 at 5:41 am

    Wait, was this supposed to be… funny? Comes off as rather sad. I finally bothered to unsusbcribe.

    Reply
    • Dennis Van Staalduinen says

      June 3, 2010 at 8:50 am

      Yup. It was my humble attempt at humour – a mash-up of couple of iconic brands framed as a news story. Sorry it didn’t make you laugh. Would “warning: contains attempted humour” disclaimers have helped?

      Reply
  3. Claudia Petrilli says

    March 14, 2011 at 7:07 am

    Awesome!

    Reply

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