Basically. We’re just really, really big brand geeks who love to talk about brands.

Who makes Beg to Differ happen?

Dennis Van Staalduinen - president of Brandvelope Consulting, artsy-fartsy, father of three, and Big Differ around these parts.

The Big Differ: Dennis Van Staalduinen
President, Brandvelope Consulting -
Ottawa, Canada

Dennis writes most of the posts at Beg to Differ. He is a brand strategy consultant, brand naming expert, and a skilled writer and speaker who has been in communications since birth, marketing since 1995, and running Brandvelope since 2000.

He has traveled the world as a speaker and brand spokesperson, served as Vice President of Marketing at a Web start-up, and has branded, re-branded, named, or guided more than 50 companies, charities, and government bodies in brand-building projects. In all of his work, his guiding mission has been to help brands speak to customers with a more human voice.

Differ-at-Large: Lauren Hughes
Brand Analyst, Brandvelope Consulting – London, England

Lauren – who actually has a degree in Brand Management – chips in occasionally with pithy thoughts from the other side of the pond.

Lauren has been a Brand Analyst with Brandvelope for 2 years, and since he moved to England, has become the Beg to Differ roving eye.

Guest Differs: How about you?

We’re looking for guest posts from other folks who share our approach and outlook – particularly if you have an area of expertise that complements ours and you can write (that’s important). Please contact us if you have an idea.