Categories

SUBSCRIBE_RUST_140px

Saturn: A different kind of disappointment

So yesterday, while Beg to Differ was breaking up with the Intel brand, we got sad news about another old flame:  Saturn is dead. Penske threw in the towel on its attempt to revitalize the brand, and GM is finally shutting Saturn down. We’re feeling sad about that today. We remember when Saturn was promising to [...]

Brand Brief: R.I.P. Pontiac (1926-2010)

GM announced yesterday that it would be phasing out the Pontiac brand, after 83 years. The burning question in my mind is: who killed the brand? The Sunbird? The Montana? The Aztek? One thing is for sure. Pontiac cars, at one time, appealed to a young, hip demographic. At some point in the last 30 [...]