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The difference between Identity, Branding, & Brand explained – in “Twitterese”

With an involuntary guest appearance from Chris Brogan (thanks Chris!) In Monday’s post, I  critiqued the term “Personal Branding” which generated a fairly lively discussion – including input from the patron saint of “Personal Brand Experts” Dan Schawbel. But it got me thinking about some basic terminology I use all the time – in particular the [...]