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Brand brief: Google begins to assimilate Microsoft – one interface at a time

Yesterday, I blogged about the Interbrand 2009 list of 100 Best Global Brands and how it showed that Google was getting big, and I mean silly-big, fast. I mused about how this might impact their ability to deliver on their internal motto: “

Brand Brief: “Office 2010: The Movie”

Check it out! Microsoft with an advertisement that I might actually WANT to watch?! Sounds crazy, no? Sure, it doesn’t have Jerry Seinfeld and Bill Gates (not sure what was going on there) but it is current, edgy, and even goes so far as to poke fun at the ‘Soft! Whether you’re a Microsoft junkie, [...]