My take on the new Ottawa Citizen design – and my hope for better in the future.
So here’s the big story in my local paper: “Postmedia and the Ottawa Citizen today unveil a reinvention of the local news business.” But after looking it over, it’s not the local news business they are re-inventing. It’s something far older. Something that already works…
![Here's my take on the ad campaign that accompanies the launch.](https://i0.wp.com/www.begtodiffer.com/wp-content/uploads/2014/05/OttCit-Hipster.jpg?resize=601%2C493&ssl=1)
The Ottawa Citizen is Ottawa’s oldest newspaper, tracing its roots back to 1845, when it was called The Bytown Packet then renamed The Citizen in 1851 – right around the time the city was undergoing its own rebranding from Bytown to Ottawa. Over the years, Continue reading “Ottawa Citizen “reinvents” logo, Website, the wheel.”