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Out of the Woods? Branding the decade that was.

So what do you call a decade like that one? So far Beg to Differ has resisted the urge to comment on the Tiger Woods scandal. But a friend posted a story on Facebook today that seemed like a great way to wrap up the year, and the decade. Her four-year old asked her out [...]

Scaramouche! Scaramouche! Are the Muppets back to stay?

Has Disney finally figured out how to deal with the Muppets? Yesterday, Beg to Differ introduced you to the brilliant new Bohemian Rhapsody parody from the Muppets – but with no brand focused commentary at all. Since then, we’ve realized that the big story here isn’t the video itself (or the others we’ve included below). [...]

Favourite blog posts of 2009: October & November

Part 3 of our series on our favourite posts of 2009″ October and November held a few more pleasant surprises for us here at Beg to Differ – from our Chicken Sandwich series to our first Slideshare cross-over hit, to  a Seussian Twitter phenomena, we continue to be surprised by the enthuisiastic response of our [...]

Dragons, edible play dough, and three-letter abbreviations – oh my!

Company makes dough on the Den while another eats it. Beg to Differ is going to focus on a beauty and the beast story of two hometown brands that showed up on Dragon’s Den last night, with very different results. One plucky little company made a pile of money from investors, while the other – [...]

The difference between Identity, Branding, & Brand explained – in “Twitterese”

With an involuntary guest appearance from Chris Brogan (thanks Chris!) In Monday’s post, I  critiqued the term “Personal Branding” which generated a fairly lively discussion – including input from the patron saint of “Personal Brand Experts” Dan Schawbel. But it got me thinking about some basic terminology I use all the time – in particular the [...]

Is “Personal Branding” an oxymoron?

Evidence for and against the term “Personal branding” isn’t new, but it seems to be a term that’s spiking upwards right now, pushed by an enthusiastic tribe of “personal brand experts” who are starting to throw their weight around – particularly in Social Media. They dominate every Twitter search on “branding” for example. But for me, [...]